Air Jordan 3 Retro 'White Cement '88' (2013)

Where the Legend Was Born — Air Jordan 3 Retro 'White Cement '88' (2013)

The Air Jordan 3 Retro 'White Cement '88' is a direct connection to one of the most important moments in sneaker and basketball history. Originally worn by Michael Jordan during the 1988 NBA Slam Dunk Contest — where he took off from the free-throw line and etched himself into eternity — the White/Fire Red/Cement Grey colorway is the AJ3 in its most legendary, most authentic form. The 2013 retro brought it back with OG 1988 tooling for the most faithful retelling of the story.

Key Features

• Premium White leather upper with Fire Red and Cement Grey accents — the exact colorway MJ wore during the iconic 1988 Dunk Contest
• OG 1988 tooling on the 2013 retro — the most authentic recreation of the original ever produced at the time
• Elephant print overlays on the toe box and heel — the iconic AJ3 texture detail that changed sneaker design forever
• Visible Air heel unit — the first Air Jordan to expose the cushioning, a design revolution courtesy of Tinker Hatfield
• Cement Grey speckled midsole for the definitive AJ3 aesthetic detail
• Embossed Nike Air tongue branding — authentic to the original 1988 release
• Rubber outsole with herringbone traction for reliable grip on any surface

The Free-Throw Line. The Legend.

There are sneakers, and then there is the 'White Cement' AJ3. This is the shoe worn during the moment that made Michael Jordan more than a basketball player — it made him a myth. The 2013 retro is the purest expression of that legacy. For collectors who understand the weight of history, this is one of the most important pieces you can own.

Fit Tip: True to size.